elliott woolworth
elliott
woolworth
ny-at-its-core-thumb-main.jpg

Museum of the City of New York

Campaign Design, Illustration
Museum of the City of New York StarLight

Museum of the City of New York StarLight

I was tasked with creating a design inspired by Cooper Joseph's Studio's Starlight which hangs in the foyer of the Museum of the City of New York. With a loose concept direction provided by the client, I illustrated a merge of Starlight with a portion of the New York City skyline.

The design was applied to a variety of products  - ornaments, magnets, tote bags, notecards, and drinkware.

The packaging and products used the NY At Its Core logo and brand guidelines, designed by Pentagram. This maintained consistency with MCNY's current products and visual identity.

 Packaged ornament and magnet on backer cards

Packaged ornament and magnet on backer cards

 Tote, postcard, and aluminum bookmark

Tote, postcard, and aluminum bookmark

 iPhone case, thermos, and mug

iPhone case, thermos, and mug